PHOENIX (September 18, 2018) — Informa Exhibitions’ Natural Products INSIDER has named Longevity Multi-Mushroom + Algae as one of its finalists for the 2018 SupplySide CPG Editor’s Choice Awards.

Five consumer packaged goods (CPG) products were selected by the SupplySide editorial team for achievements in innovation and market impact in the Animal Nutrition category. The winner will be announced at SupplySide West 2017 during presentations at SupplySide Central on Nov. 8 & 9 at Mandalay Bay Resort in Las Vegas, Nevada.

“We are really excited to be named among the top animal nutrition products of 2018. SupplySide is the authority in the development of consumer packaged goods and we are honored they have recognized the innovation in our Longevity Multi-Mushroom + Algae Product. The product is the culmination of years of research into the scientific application of natural ingredients in animal health to create a powerful formula that supports canine longevity, vitality, immune health and cognitive function.” Said Casey Jones, President of Primo Vet.

Primo Vet offers ultra-premium canine supplements. Their holistic solutions are made in the USA from naturally derived, 100% real ingredients and are certified by the National Animal Supplement Council. The balanced formulas provide fast results by applying science + nature to naturally solve complex canine veterinary problems.

For 22 years, SupplySide has helped dietary supplement, food, beverage, personal care and cosmetic professionals find information to explore, discover, innovate and market their next best-selling product.

“The SupplySide and INSIDER editors are committed to supporting the launch of innovative health and nutrition products that show integrity, fulfill consumer needs and have the ‘cool’ factor,” said Sandy Almendarez, editor in chief, Natural Products INSIDER. “This year’s contenders made it difficult to narrow down the categories because so many were worthy of recognition, but we’re confident the products that made the finalists list will help shape their categories for years to come.”

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About Primo Vet: A leader in animal healthcare, Primo Vet produces holistic superfood supplements and ultra-premium nutraceuticals for canine animals that are based on proven scientific evidence and inspired by nature. Our formulas use natural ingredients that target specific concerns of pet owners and provide powerful results. We are audited members of the National Animal Supplement Council, Members of the American Pet Products Association and are proud to develop and manufacture our products exclusively in the United States. Learn more at

About SupplySide West: Hosted by Informa Exhibitions, SupplySide West brings together more than 15,000 ingredient buyers and suppliers from the dietary supplement, beverage, functional food, personal care and sports nutrition industries. SupplySide West is all about the science and strategy around the development of finished products that drive the global business economy. This year’s event takes place Nov. 6 to 10 at Mandalay Bay in Las Vegas. For more information visit